Unstoppable Coach
Cheryl will go to all lengths to coach customers while low-tech vacationing
She understands the difference between teaching and learning. Reflect back to your experiences in school. You had many teachers but from how many did you really learn things that fundamentally changed how you acted for all time going forward? Teaching is a process of broadcasting information and hoping it is retained long enough to be regurgitated on a test. Learning happens when you effect the behaviors of individuals and the culture of groups. Cheryl doesn’t teach, she provides a learning experience.
Keith Denlinger
(Retired) Director, Engineering TE Automotive
Align with the customer buying process…not your selling process! Shift from pitching to questioning to get their interest.
Employee engagement produces creativity for world concern in Dongguan, China.
Rules of Engagement enable customers to perceive service providers as trustworthy and easy to do business with.
Every corporate decision needs to include your customers’ perspectives. Anticipate what would they think and what would they say.
“Who Needs Customers? We Do!” graduating class in Penang, Malaysia.
“Satisfaction” is not enough! It’s totally forgettable and 90% of satisfied customers are willing to look elsewhere.
Shift from being seen as a “vending machine” to a solution provider.
Listening takes work! 90% of sales force talks 3 times as much during sales conversations compared to top sales performers.
Shift from a Culture of Obedience to one of Empowerment. Leadership does an about face.
Manage customer upsets with empathy and understanding. Global audiences get the message.