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Cheryl Crumb
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Cheryl Crumb
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Author Archives: Cheryl

Reading Minds

UncategorizedBy CherylJune 23, 2022

View my latest vlog on YouTube.

Hitting a Home Run

UncategorizedBy CherylJune 23, 2022

View my latest vlog on YouTube.

Award from Celestica

UncategorizedBy CherylNovember 7, 2021

View my award from Celestica

Articles

UncategorizedBy CherylNovember 7, 2021

Written for the Globe and Mail in 2018

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“Getting to Commitment” sales training

PhotographyBy CherylOctober 18, 2017

Align with the customer buying process…not your selling process! Shift from pitching to questioning to get their interest.

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Environmental Fashion Show Judging

PhotographyBy CherylApril 18, 2016

Employee engagement produces creativity for world concern in Dongguan, China.

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Shop Floor Converts to Training Room

PhotographyBy CherylApril 18, 2014

“Who Needs Customers? We Do!” graduating class in Penang, Malaysia.

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Create an Extraordinary Customer Experience

PhotographyBy CherylApril 18, 2014

“Satisfaction” is not enough! It’s totally forgettable and 90% of satisfied customers are willing to look elsewhere.

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Sales Training Produces Profit and Joy

PhotographyBy CherylApril 3, 2014

Shift from being seen as a “vending machine” to a solution provider.

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Listening or Waiting to Speak?

PhotographyBy CherylApril 2, 2014

Listening takes work! 90% of sales force talks 3 times as much during sales conversations compared to top sales performers.

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